Be Different. Smell Unique.

Our selection of gifts for your loved ones or yourself

Electimuss - Cupid's Kiss

Ambery, Leathery, Spicy

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CUPID'S KISS

ELECTIMUSS LONDON
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Price £329.17
Lovers - Fragrance du Bois

Woody, Fruity

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Lovers

FRAGRANCE DU BOIS
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Price £237.50
  • Exclusivity
Plume Impression - Love No Shame

Floral, Fruity, Gourmand

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LOVE NO SHAME

PLUME IMPRESSION
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Price £162.50
Liquide Imaginaire - Ame du Coeur

Fruity, Spicy

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AME DU COEUR

LIQUIDES IMAGINAIRES
Price £150.00
  • New In
  • Limited Edition
PURPLE LOVE - M. Micallef

Gourmand

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PURPLE LOVE

M. MICALLEF
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Price £245.83
  • Exclusivity
LOVE-O-MATIC - Room 1015

Aldehyde

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LOVE-O-MATIC

ROOM 1015
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Price £108.33
Akro - Crush

Gourmand

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CRUSH

AKRO
Price £158.33

Reimagined Collection

Ingredients from The Four Corners of the Earth reimagined for the rhythm of now.

Discover Again

Tonka Kumaru

A true olfactory madeleine, reimagined as a contemporary object of desire.

Sweeten Up

Poppy Riot

The embodiment of an intrepedit creative spirit.

full of energy

Akro's Delectable Treat

Crush is a delicious reimagining of rose macarons, a fragrance that allows you to forget about time and invites you to daydream. Crush is a perfume that offers a moment of pure delicacy.

take a bite
Jovoy Mayfair, The Embassy of Rare Perfumes in London

More than 70 brands and 1000 different perfumes.

You will love them

BLANCHE BETE

Floral, Musky, Oriental

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BLANCHE BETE

LIQUIDES IMAGINAIRES
Price £191.67
FIRE AT WILL

Gourmand

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FIRE AT WILL

JOVOY PARIS
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Price £133.33
BDK_GRIS_CHARNEL

Oriental, Woody

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GRIS CHARNEL

BDK PARFUMS
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Price £175.00
Psychédélique, Jovoy, Parfumeur Parisien - Jovoy Paris

Woody, Oriental

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PSYCHEDELIQUE

JOVOY PARIS
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Price £133.33
Gozo - Jeroboam

Floriental, Spicy

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GOZO

JEROBOAM
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Price £233.33
Jany - Sora Dora

Gourmand, Fruity, Oriental

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Jany

SORA DORA
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Price £140.00
Jeroboam - Insulo

Oriental, Gourmand, Musqué

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INSULO

JEROBOAM
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Price £208.33
Giardini di Toscana - Bianco Latte

Gourmand, Ambery

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BIANCO LATTE

GIARDINI DI TOSCANA
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Price £91.67
Bois Impérial - Essential Parfums

Woody, Spicy

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BOIS IMPERIAL

ESSENTIAL PARFUMS
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Price £63.33
INCIDENT DIPLOMATIQUE

Woody, Aromatic

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INCIDENT DIPLOMATIQUE

JOVOY PARIS
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Price £133.33
REMEMBER ME

Oriental, Gourmand

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REMEMBER ME

JOVOY PARIS
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Price £133.33
Discover our exclusive selection of niche perfumes and rare fragrances, created by independent houses and visionary noses. Each niche fragrance offers a unique olfactory signature and exceptional raw materials. Try our rare fragrances with our sampling service and let yourself be seduced by confidential, elegant and unforgettable scents. Explore the world of niche fragrances and find your signature scent that reflects your personality and style.

The perfect scent(s) for you

Find yours

Our Jovoy Home Scents

Find Yours

Our latest novelties

  • New In
  • Exclusivity
REVERIE HAZE - Electimuss

Floral, Woody, Ambery

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Reverie Haze

ELECTIMUSS LONDON
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Price £216.67
  • New In
  • Limited Edition
PURPLE LOVE - M. Micallef

Gourmand

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PURPLE LOVE

M. MICALLEF
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Price £245.83
  • New In
TONKA KUMARU - Atelier Materi

Ambery, Gourmand

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TONKA KUMARU

ATELIER MATERI
Price £220.83
  • New In
Patchouli d'Atlas - Ormonde Jayne

Woody, Ambery

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PATCHOULI D'ATLAS

ORMONDE JAYNE
Price £187.50
  • New In
OUD LIAISONS - Ormonde Jayne

Ambery, Oud

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OUD LIAISONS

ORMONDE JAYNE
Price £187.50
  • New In
BIJOU ZAFRAN - Ormonde Jayne
  1. Ambery, Gourmand

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BIJOU ZAFRAN

ORMONDE JAYNE
Price £6.67
  • New In
Sarah Baker - Va Va Vanilla

Gourmand, Spicy

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VA VA VANILLA

SARAH BAKER
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Price £120.83

Jovoy Mayfair

Situated in the heart of London, Jovoy is the perfect destination for fragrance lovers who enjoy exploring and discovering unique scents through a curated selection of niche brands in a cozy environment and surrounded by a dedicated team. Come and start/continue your perfume journey with us. Over a thousand olfactory experiences await you . . .