French fashion editor Carine Roitfeld present her new fragrance called Carine in 2022. "Unveiling my new fragrance Carine is like walking naked down the Champs-Élysées. It is my most intimate journey, laying myself bare. Opening the door to my emotions, my memories, my thoughts, my dreams, and my fantasies." She also explained this is a portrait-perfume, an olfactory reflection. It is an interpretation of a woody floral olfactory family with notes of black patchouli. She wanted something unexpected, sensual, and unpredictable with this scent. "It is my most intimate journey, laying myself bare. Opening the door to my emotions, my memories, my thoughts, my dreams, and my fantasies."